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Ecommerce · Jewelry60-day engagement

AVIRI: zero to 500+ orders in 60 days.

How we built a complete AI-powered growth system for a premium jewelry brand — from a fresh Shopify store to ₹1 lakh in revenue in two months.

0+
Orders in 60 days
From a cold start, zero audience
₹0L+
Revenue in 2 months
Profitable within 8 weeks
0%
Email conversion
vs. 2–3% industry average
0+
Content pieces / mo
Produced & published automatically
0
Days to profitability
Launch to positive ROI
ROAS on paid ads
Average return on ad spend

The challenge

AVIRI launched with a beautiful product line but zero digital presence — no list, no following, no content engine, and a modest budget.

The goal was ambitious: build a sustainable marketing system from scratch and drive real revenue within 60 days — fast enough to validate the model before the next inventory investment.

Our solution

01

Content pipeline automation

A fully automated engine producing 50+ pieces per month — product copy, blogs, emails, and social — all in the brand's premium voice.

02

Personalized email sequences

A 7-part welcome flow and abandoned-cart recovery with dynamic content, hitting a 40% conversion rate against a 2–3% benchmark.

03

Social repurposing system

Every product shot and blog auto-repurposed into 8–10 platform-optimized social assets across Instagram, Pinterest, and Facebook.

04

Conversion-built landing pages

Product and collection pages engineered to convert — social proof, urgency, and A/B-tested headlines cut bounce rate by 35%.

60-day timeline

Day 1–7

Discovery & strategy

Brand audit, personas, content strategy.

Day 8–14

Store & content setup

Shopify optimization, email build, pipeline activation.

Day 15–30

Launch & first traffic

Store live, first content batch, list warming.

Day 31–45

Paid ads activation

Meta creatives launched, retargeting live.

Day 46–60

Scale & optimize

500th order hit. System running independently.

The results

By Day 60, AVIRI had crossed 500 orders and ₹1 lakh in revenue — from a standing start. The content pipeline was producing 50+ on-brand pieces monthly with zero manual input.

The 40% email conversion rate — 13× the industry average — validated the personalization strategy and drove repeat purchases. The system now runs autonomously, compounding month over month.

DigiARV didn't just run campaigns — they built us a machine. Six months later it's still running, and we've barely had to touch it. The ROI has been extraordinary.
PS
Priya Sharma
Founder, AVIRI Jewels

Engagement summary

ClientAVIRI Jewels
IndustryEcommerce / Jewelry
Timeline60 days
PillarsMarketing, Brand, Platforms

What we delivered

  • Shopify store optimization
  • AI content pipeline (50+/mo)
  • 7-part email welcome sequence
  • Abandoned-cart automation
  • Social repurposing system
  • Meta ad creative suite
  • Conversion-built landing pages
  • Analytics & reporting dashboard

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